El GMR-001 Hypercar: the demonstration that the Koreans are ready for the WEC

The GMR-001 Hypercar has arrived to change the rules of the game in the world of motorsport, reaffirming that the Koreans are more than ready to compete in the WEC. This stunning prototype, presented by Genesis Magma Racing, fuses design and performance into a masterpiece that not only displays speed but also narrates a story of innovation and heritage. With a striking visual style and technically advanced features, the GMR-001 stands as a new standard bearer for Korean motorsport and promises to leave an indelible mark on endurance championships.

The presentation of the GMR-001 Hypercar by Genesis Magma Racing marks a significant milestone in the world of motorsport, demonstrating convincingly that the Koreans are prepared to compete in the demanding endurance championships FIA WEC and IMSA. This vehicle not only stands out for its attractive design but also for its sophisticated technology, symbolizing an ambitious phase in Genesis’ history within motorsport.

The ambitious debut of Genesis

The GMR-001 Hypercar was revealed just before the renowned New York International Auto Show, enhancing its relevance on the global automotive scene. This full-scale prototype is not only designed for competitions but also represents a statement of intentions for Genesis, showcasing how the brand seeks to establish itself in motorsport.

Fusion of design and performance

One of the most striking aspects of the GMR-001 is its design, which reflects the “Athletic Elegance” design philosophy. With an aesthetic that combines elegance and strength, the vehicle sets a new standard in terms of style and effectiveness. The Parabolic Line defines its side profile, while its Two-Line lighting system not only contributes to aerodynamics but also becomes a distinctive brand mark at night.

Distinctive elements of Korean design

The use of Magma Orange color is emblematic in this model, serving as a visual base that immediately captures attention. On its body, the name “Magma” is presented innovatively in hangul (마그마), converting its consonants into geometric shapes symbolizing the fusion between modernity and Korean tradition.

Drivers behind the wheel

The triple Le Mans winner, André Lotterer, and the experienced Luis “Pipo” Derani, quadruple winner of Sebring, are integral members of the team that will drive the GMR-001 on the tracks. With their experience, both are ready to take Genesis to new heights in the WEC starting in 2026, underscoring the brand’s determination to leave a mark in the sport.

Preparations and competitions before the WEC

Before making its official entry into the WEC and IMSA, Genesis Magma Racing has already established its presence in the European Le Mans Series (ELMS), partnering with IDEC Sport in the LMP2 category. This effort includes the participation of emerging talents such as Jamie Chadwick and Mathys Jaubert, who are being trained through the Trajectory Program.

A glimpse into the future at the New York Show

During the Salon de l’Automobile de New York 2025, which will take place from April 18 at the Jacob K. Javits Convention Center, the GMR-001 Hypercar will be showcased to the public. This presentation is expected to not only attract the attention of motorsport enthusiasts but also contribute to solidifying Genesis’ reputation as a serious competitor in the realm of endurance racing.

For more information about the GMR-001 Hypercar and Genesis’ participations, feel free to check these links: Português, Français, Information about WEC, English version.

The presentation of the GMR-001 Hypercar marks a significant milestone in the history of Korean motorsport, showing that the country can not only compete but can also stand out among the greats. This vehicle is not just an example of advanced engineering but also a palpable manifestation of the innovative spirit that defines Genesis. The bold design and exceptional performance of the GMR-001 demonstrate that South Korea is ready to become a formidable competitor in the World Endurance Championship (WEC).

The design methodology of the GMR-001, known as “Athletic Elegance”, encapsulates Genesis’ ambition: to unite aesthetics with functionality. The attention to detail is evident in every line and curve of the hypercar, from the striking Parabolic Line to its Two-Line light system that not only beautifies but also optimizes aerodynamics. This holistic approach to design and engineering highlights Genesis’ commitment to excellence and its desire to set a new standard in motorsport.

The GMR-001 also symbolizes the beginning of a new era for the brand, which, with star drivers like André Lotterer and Luis “Pipo” Derani, is ready to prove its worth on the circuit. Participation in the European Le Mans Series (ELMS) through its collaboration with IDEC Sport is a clear statement of its intention to forge a successful career in global motorsport. With such a talented team and a cutting-edge vehicle, expectations are high for the debut in the WEC in 2026.

The New York International Auto Show will be the stage where the GMR-001 will attract attention and undoubtedly generate excitement among fans and professionals of motorsport. This hypercar not only represents Genesis but also illustrates the potential of South Korea to become a relevant player in the international realm of motorsport.